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  <url>
    <loc>https://www.techesthete.com/case-studies/appeal-doctor/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/cover.webp</image:loc>
      <image:title>Appeals Doctor case study cover</image:title>
      <image:caption>Appeals Doctor helps Amazon sellers and agencies manage account and ASIN suspensions through a structured, expert-led workflow. Built to support human expertise, not replace it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/hero.webp</image:loc>
      <image:title>Appeals Doctor: Services dashboard</image:title>
      <image:caption>Appeals Doctor services dashboard on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/process-1.webp</image:loc>
      <image:title>Appeals Doctor: Architecture flow</image:title>
      <image:caption>From API ingestion and schema design to clean data loading and visualization, every step is designed to ensure accuracy, traceability, and reliability.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/process-2.webp</image:loc>
      <image:title>Appeals Doctor: High-fidelity design</image:title>
      <image:caption>Data is ingested, cleaned, and modeled before being visualized through BI tools that give teams clarity into performance, status, and trends.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/result-1.webp</image:loc>
      <image:title>Appeals Doctor: Actions and case status</image:title>
      <image:caption>Appeals Doctor actions list with case statuses on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/result-2.webp</image:loc>
      <image:title>Appeals Doctor: Sign-up</image:title>
      <image:caption>Appeals Doctor sign-up screen on a tablet</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/appeal-doctor/result-3.webp</image:loc>
      <image:title>Appeals Doctor: Document management</image:title>
      <image:caption>Appeals Doctor documents screen on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/beautyqlick/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/cover.webp</image:loc>
      <image:title>BeautyQlick case study cover</image:title>
      <image:caption>BeautyQlick is an AI-powered beauty discovery platform that helps users find, compare, and track skincare products through personalized recommendations and community-driven insights.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/hero.webp</image:loc>
      <image:title>BeautyQlick: Discovery on desktop and mobile</image:title>
      <image:caption>BeautyQlick product discovery on a laptop and a phone</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/process-1.webp</image:loc>
      <image:title>BeautyQlick: Onboarding</image:title>
      <image:caption>User onboarding and preference data feed an AI recommendation engine that adapts suggestions as behavior and feedback accumulate.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/process-2.webp</image:loc>
      <image:title>BeautyQlick: Mobile product view</image:title>
      <image:caption>Comparison and profile tracking tools let users evaluate products side by side and build a personalized beauty profile over time.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/result-1.webp</image:loc>
      <image:title>BeautyQlick: Across devices</image:title>
      <image:caption>BeautyQlick on a laptop, a phone and a tablet</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/result-2.webp</image:loc>
      <image:title>BeautyQlick: Trends and community</image:title>
      <image:caption>BeautyQlick popular picks, trends and community screens on foldable phones</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/beautyqlick/result-3.webp</image:loc>
      <image:title>BeautyQlick: Category browsing</image:title>
      <image:caption>BeautyQlick hair care category page on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/bizaibo/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/bizaibo/cover.webp</image:loc>
      <image:title>Bizaibo case study cover</image:title>
      <image:caption>Bizaibo is an all-in-one platform that simplifies business setup, compliance, and growth by guiding users through structured workflows and centralized tools.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/bizaibo/hero.webp</image:loc>
      <image:title>Bizaibo: Business dashboard</image:title>
      <image:caption>Bizaibo dashboard on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/bizaibo/process-1.webp</image:loc>
      <image:title>Bizaibo: Integrations</image:title>
      <image:caption>From user research and journey mapping to wireframing and UI design, every step focused on simplifying complex business processes into intuitive and guided experiences.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/bizaibo/process-2.webp</image:loc>
      <image:title>Bizaibo: Dashboard</image:title>
      <image:caption>The platform was developed with a structured data and workflow system, enabling users to track progress, manage tasks, and gain insights through a clean and scalable interface.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/bizaibo/result-1.webp</image:loc>
      <image:title>Bizaibo: Guided onboarding</image:title>
      <image:caption>Bizaibo onboarding step for choosing industry and stage</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/bizaibo/result-2.webp</image:loc>
      <image:title>Bizaibo: Integrations hub</image:title>
      <image:caption>Bizaibo integrations hub on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/btr-media/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/cover.webp</image:loc>
      <image:title>BTR Media case study cover</image:title>
      <image:caption>One data model and one dashboard for retail media campaigns across Amazon, Walmart, and Instacart.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/hero.webp</image:loc>
      <image:title>BTR Media: BTR Media on tablet</image:title>
      <image:caption>BTR Media site shown on a tablet with a keyboard</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/data-model.webp</image:loc>
      <image:title>BTR Media: Desktop view</image:title>
      <image:caption>BTR Media page shown on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/dashboards.webp</image:loc>
      <image:title>BTR Media: Mobile view</image:title>
      <image:caption>BTR Media page shown on a phone</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/result-1.webp</image:loc>
      <image:title>BTR Media: Partners view</image:title>
      <image:caption>BTR Media page with partner brand logos on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/result-2.webp</image:loc>
      <image:title>BTR Media: Mobile screens</image:title>
      <image:caption>Two BTR Media mobile screens side by side</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/btr-media/result-3.webp</image:loc>
      <image:title>BTR Media: Strategy engine view</image:title>
      <image:caption>BTR Media page describing its strategy engine on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/digitaltolk/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/cover.webp</image:loc>
      <image:title>DigitalTolk case study cover</image:title>
      <image:caption>DigitalTolk is a smart interpretation platform that connects users with professional interpreters in real time, enabling fast, reliable, multilingual communication across healthcare, legal, and business environments.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/hero.webp</image:loc>
      <image:title>DigitalTolk: Video and telephone interpretation</image:title>
      <image:caption>DigitalTolk video and telephone interpretation pages on a laptop and a phone</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/process-1.webp</image:loc>
      <image:title>DigitalTolk: Booking flow</image:title>
      <image:caption>From user request to interpreter connection, the system automates matching, availability checks, and session setup in real time to ensure fast and seamless communication.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/process-2.webp</image:loc>
      <image:title>DigitalTolk: Interpreter sign-up</image:title>
      <image:caption>A unified interface lets coordinators track interpreter availability and session status across phone, video, and in-person bookings.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/result-1.webp</image:loc>
      <image:title>DigitalTolk: AI interpreter</image:title>
      <image:caption>DigitalTolk AI interpreter page on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/result-2.webp</image:loc>
      <image:title>DigitalTolk: Mobile app</image:title>
      <image:caption>DigitalTolk mobile app on two phones</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/digitaltolk/result-3.webp</image:loc>
      <image:title>DigitalTolk: Interpretation services</image:title>
      <image:caption>DigitalTolk telephone and on-site interpretation page on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/homie-pet-food/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/homie-pet-food/cover.webp</image:loc>
      <image:title>Homie case study cover</image:title>
      <image:caption>Homie is a premium pet food ecommerce platform focused on delivering high-quality nutrition with transparency, emotional storytelling, and a seamless shopping experience.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/homie-pet-food/process-1.webp</image:loc>
      <image:title>Homie: Storefront on every screen</image:title>
      <image:caption>Product pages were redesigned around ingredient transparency and nutritional clarity, making it easy for pet owners to evaluate options at a glance.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/homie-pet-food/process-2.webp</image:loc>
      <image:title>Homie: Brand storytelling</image:title>
      <image:caption>Brand storytelling around care and animal welfare was woven into the shopping flow to build emotional trust alongside product information.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/homie-pet-food/result-1.webp</image:loc>
      <image:title>Homie: Home page</image:title>
      <image:caption>Homie home page on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/homie-pet-food/result-2.webp</image:loc>
      <image:title>Homie: Ingredients on mobile</image:title>
      <image:caption>Homie product page listing protein and omega-3 on a phone, next to a dog</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/mau-brands/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/cover.webp</image:loc>
      <image:title>Mau Brands case study cover</image:title>
      <image:caption>Mau Brands is a data-driven ecommerce analytics platform that helps Amazon brands optimize performance, manage inventory, and make faster business decisions.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/hero.webp</image:loc>
      <image:title>Mau Brands: Mau Brands dashboard</image:title>
      <image:caption>Mau Brands dashboard overview with sales, inventory and advertising panels</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/process-1.webp</image:loc>
      <image:title>Mau Brands: User flow</image:title>
      <image:caption>From data ingestion and structuring to visualization, every step was designed to ensure accuracy, scalability, and real-time decision-making.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/process-2.webp</image:loc>
      <image:title>Mau Brands: High-fidelity design</image:title>
      <image:caption>Data is cleaned, modeled, and transformed into actionable dashboards that provide clear insights into performance, risks, and opportunities.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/result-1.webp</image:loc>
      <image:title>Mau Brands: Operations intelligence dashboard</image:title>
      <image:caption>Mau Brands inventory and operations dashboard on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/result-2.webp</image:loc>
      <image:title>Mau Brands: Buy Box, advertising and alerts</image:title>
      <image:caption>Mau Brands screens for Buy Box monitoring, advertising performance and alerts</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/mau-brands/result-3.webp</image:loc>
      <image:title>Mau Brands: Product architecture flow</image:title>
      <image:caption>Mau Brands product architecture flow diagram</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/nextlevel/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/cover.webp</image:loc>
      <image:title>NextLevel case study cover</image:title>
      <image:caption>A fintech platform that streamlines the home-buying journey by connecting buyers, mortgage advisors, and buying agents in one unified system.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/hero.webp</image:loc>
      <image:title>NextLevel: Buyer dashboard</image:title>
      <image:caption>NextLevel buyer dashboard with progress steps, to-do list and documents</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/process-1.webp</image:loc>
      <image:title>NextLevel: Architecture flow</image:title>
      <image:caption>Defined the product structure by mapping the complete user journey, from onboarding and eligibility checks to agent selection and mortgage processing.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/process-2.webp</image:loc>
      <image:title>NextLevel: High-fidelity design</image:title>
      <image:caption>Designed and refined user interfaces through iterative wireframing and visual design, ensuring clarity, usability, and scalability across different user roles.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/result-1.webp</image:loc>
      <image:title>NextLevel: Assign a buying agent</image:title>
      <image:caption>NextLevel screen for choosing a buying agent on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/result-2.webp</image:loc>
      <image:title>NextLevel: Scheduling</image:title>
      <image:caption>NextLevel availability and booking screen on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/nextlevel/result-3.webp</image:loc>
      <image:title>NextLevel: Email settings</image:title>
      <image:caption>NextLevel email provider settings on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/pixis/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/pixis.webp</image:loc>
      <image:title>Pixis case study cover</image:title>
      <image:caption>Pixis is an AI marketing platform that helps brands plan, run and improve paid media across channels, with tools for ad performance and creative.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/protego/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/cover.webp</image:loc>
      <image:title>Protego case study cover</image:title>
      <image:caption>Protego is an Amazon-focused SaaS platform that detects enforcement risk before it leads to account suspensions or revenue loss.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/hero.webp</image:loc>
      <image:title>Protego: Protego risk dashboard</image:title>
      <image:caption>Protego enforcement risk dashboard on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/process-1.webp</image:loc>
      <image:title>Protego: User flow diagram</image:title>
      <image:caption>We designed a production-ready data pipeline to securely ingest, clean, and structure Amazon SP-API data across multiple report types and endpoints.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/process-2.webp</image:loc>
      <image:title>Protego: Enforcement risk score</image:title>
      <image:caption>On top of this data foundation, Protego surfaces enforcement risk through a unified dashboard that highlights key signals, risk drivers, and historical context.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/result-1.webp</image:loc>
      <image:title>Protego: Operations intelligence dashboard</image:title>
      <image:caption>Protego risk score, risk trend and top risk drivers on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/result-2.webp</image:loc>
      <image:title>Protego: High-fidelity design</image:title>
      <image:caption>High-fidelity Protego screens</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/protego/result-3.webp</image:loc>
      <image:title>Protego: Risk score history</image:title>
      <image:caption>Protego risk score history with trend chart and pre-emptive actions</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/rag-advise-de27n/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/rag-advise-de27n/cover.webp</image:loc>
      <image:title>RAG Advise case study cover</image:title>
      <image:caption>RAG Advise is an AI-powered platform that enables businesses to interact with their data using natural language, delivering fast, accurate, and context-aware insights.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/rag-advise-de27n/hero.webp</image:loc>
      <image:title>RAG Advise: AI assistant workspace</image:title>
      <image:caption>RAG Advise assistant workspace with knowledge sources and channels on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/rag-advise-de27n/process-1.webp</image:loc>
      <image:title>RAG Advise: Products and services</image:title>
      <image:caption>Data is collected from multiple sources, cleaned, and structured to ensure consistency and accuracy before being prepared for intelligent querying.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/rag-advise-de27n/process-2.webp</image:loc>
      <image:title>RAG Advise: Analytics</image:title>
      <image:caption>The processed data is indexed and connected with AI models, enabling real-time responses and insights through a conversational interface.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/rag-advise-de27n/result-1.webp</image:loc>
      <image:title>RAG Advise: Conversations</image:title>
      <image:caption>RAG Advise conversations inbox on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/rag-advise-de27n/result-2.webp</image:loc>
      <image:title>RAG Advise: Assistant widget</image:title>
      <image:caption>RAG Advise assistant widget with quick actions on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/sellerfuse-amazon-automation/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/sellerfuse-amazon-automation/cover.webp</image:loc>
      <image:title>SellerFuse case study cover</image:title>
      <image:caption>SellerFuse enables Amazon agencies to centralize campaign data, automate optimization, and gain real-time insights through a unified analytics and automation platform.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/sellerfuse-amazon-automation/hero.webp</image:loc>
      <image:title>SellerFuse: Profit and sales dashboard</image:title>
      <image:caption>SellerFuse dashboard with profit, sales, ROI and units sold on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/sellerfuse-amazon-automation/process-1.webp</image:loc>
      <image:title>SellerFuse: Architecture flow</image:title>
      <image:caption>Amazon Ads and SP-API data is extracted, cleaned, and unified into a single pipeline feeding real-time dashboards and automation rules.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/sellerfuse-amazon-automation/process-2.webp</image:loc>
      <image:title>SellerFuse: High-fidelity design</image:title>
      <image:caption>Inventory signals are connected to campaign data so bid and budget automation can react before ad spend is wasted on low-stock products.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/sellerfuse-amazon-automation/result-1.webp</image:loc>
      <image:title>SellerFuse: Repricing rules</image:title>
      <image:caption>SellerFuse repricing rules screen on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/sellerfuse-amazon-automation/result-2.webp</image:loc>
      <image:title>SellerFuse: Rules in detail</image:title>
      <image:caption>SellerFuse rules detail screen on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/tinuiti/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/cover.webp</image:loc>
      <image:title>Tinuiti case study cover</image:title>
      <image:caption>Tinuiti, one of the largest Amazon and retail media agencies, grew from 35 to 3,500+ brands. We rebuilt the data and automation layer that had to keep up.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/automation-panel.webp</image:loc>
      <image:title>Tinuiti: Bid automation panel</image:title>
      <image:caption>Tinuiti ad group default bid editor on a laptop screen</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/process-1.webp</image:loc>
      <image:title>Tinuiti: Multi-source ETL</image:title>
      <image:caption>Multi-source ETL pipelines ingest and standardize campaign data across Amazon, Walmart, TikTok, Instacart, and Criteo into one unified warehouse.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/process-2.webp</image:loc>
      <image:title>Tinuiti: Automation engine</image:title>
      <image:caption>Automation engines power bidding rules, pacing logic, and rapid dayparting on top of the real-time data layer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/result-1.webp</image:loc>
      <image:title>Tinuiti: Bulk bid changes</image:title>
      <image:caption>Edit ad group default bids screen with the advertising navigation on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/result-2.webp</image:loc>
      <image:title>Tinuiti: Architecture flow</image:title>
      <image:caption>Architecture flow diagram of the Tinuiti data and automation system</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/tinuiti/result-3.webp</image:loc>
      <image:title>Tinuiti: Campaign controls</image:title>
      <image:caption>Campaign table with budget controls on a laptop</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.techesthete.com/case-studies/ulexe-beauty/</loc>
    <lastmod>2026-10-21</lastmod>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/cover.webp</image:loc>
      <image:title>Ulexe Beauty case study cover</image:title>
      <image:caption>Ulexe is a modern beauty booking platform that helps users discover nearby services, compare prices, and book appointments instantly with real-time availability and trusted reviews.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/hero.webp</image:loc>
      <image:title>Ulexe Beauty: Booking site</image:title>
      <image:caption>Ulexe booking site on a laptop</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/process-1.webp</image:loc>
      <image:title>Ulexe Beauty: Mobile booking app</image:title>
      <image:caption>User research into booking behaviors and pain points shaped a booking journey focused on speed, clarity, and trust.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/process-2.webp</image:loc>
      <image:title>Ulexe Beauty: Ulexe for businesses</image:title>
      <image:caption>The platform was built on a scalable structure enabling real-time booking, service management, and performance tracking for both users and businesses.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/result-1.webp</image:loc>
      <image:title>Ulexe Beauty: Desktop and mobile</image:title>
      <image:caption>Ulexe on a laptop and a phone</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/result-2.webp</image:loc>
      <image:title>Ulexe Beauty: Business tools</image:title>
      <image:caption>Ulexe business pages on a laptop and a monitor</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://www.techesthete.com/assets/cases/ulexe-beauty/result-3.webp</image:loc>
      <image:title>Ulexe Beauty: Home page</image:title>
      <image:caption>Ulexe home page with app preview on a laptop</image:caption>
    </image:image>
  </url>
</urlset>
