Ad platform API integrations that survive contact with production.

For a handful of accounts they are the right call, and we will tell you so. The break point is multi-tenant scale and custom metrics: per-client cost allocation, row-level access, retail media networks with no managed connector, and restatement handling. At that point you are paying per row for something that still needs an engineer, and owning the pipeline becomes cheaper and more flexible.

Requests go through a central scheduler that knows each platform's limits and each account's priority, with queuing, exponential backoff and retry budgets. Heavy historical backfills run in windows separate from the daily syncs, so a backfill can never starve current reporting.

Either your team or ours, decided up front. Deprecations are usually announced months ahead, so we track platform changelogs and schedule migration work before the cutoff. Everything ships with tests that fail loudly on an unexpected schema rather than writing nulls into your warehouse.

Usually, yes. Most retail media networks and smaller DSPs offer a reporting API or scheduled file drops, and we have built ingestion against both. Where only a UI export exists, we will say so plainly rather than promise a fragile scraper.